Dr. Adriana Jacob Carneiro poses for a photo in front of a Ranger sign.

By Rebecca Wagner, Senior Reporter

4990 miles.


That is how far Dr. Adriana Jacob Carneiro traveled to join the Northwestern communication department as the new assistant mass communication professor.


Carneiro started her education at the Federal University of Bahia in Bahia, Brazil.


She earned her bachelor’sdegree in journalism along with a master’s in media, gender and culture.


In addition to these two degrees at the Federal University of Bahia, Carneiro received a doctorate in culture and society.


While working on her doctorate, Carneiro completed part of her studies in Oklahoma.


As a visiting scholar, she studied in the political science department at Oklahoma State University.

Dr. Adriana Jacob Carneiro poses for a photo in front of a Ranger sign.


Carneiro said the research she worked on while studying at OSU was for a multidisciplinary research project about media and women in politics.


Multidisciplinary research combines many approaches, fields and/or academic methods to learn more about a topic or problem.


Although Carneiro’s degree is in journalism, she has experience relating to the strategic communication field.


This is the specific field she will be teaching at Northwestern.


Carneiro created her own public relations agency in Brazil.


She created this agency with two other friends from her university. This company is still running today.
Carneiro plans to restart the Ranger Agency.


The Ranger Agency is a student-operated nonprofit public relations agency. A team of students will be running the agency as if they were working in the field post-graduation.


“They will have real clients and create projects for the clients,” Carneiro said. “Depending on the needs of the clients, we will suggest an offer of the services.”


When Carneiro found out about the opening assistant communication professor position, she said she saw it as an excellent opportunity to keep learning and creating.


“I think it’s my motivation to keep learning,” Carneiro said.